Bushnell Prime 10x28

• Compact 10x28 format: The Bushnell Prime 10x28 brings useful 10x reach in a small, easy-to-carry body, making it well suited to hiking, travel, and general outdoor observation where low weight matters.
• Roof prism design: The Schmidt/Pechan roof prism system keeps the binocular slim and pack-friendly while maintaining the straight-barrel shape many users prefer for quick handling.
• Fully multi-coated optics: Multicoated lenses help preserve contrast and image brightness, which makes distant details easier to pick out in daylight and mixed outdoor conditions.
• IPX7 waterproof and nitrogen filled: The sealed, fogproof construction helps the binocular stay usable through rain, temperature changes, and damp environments instead of clouding internally.
• Close focus and central focusing: A 3.00 m close focus distance and central focus wheel make it easier to move from nearby subjects to distant views without slow, awkward adjustment.

About the Bushnell Prime Series

Bushnell Prime binoculars sit in the brand’s mid-range field optics offering, aimed at users who want a practical balance of portability, weather resistance, and dependable optical performance. The series appeared in 2019 and covers a broad spread of configurations, from compact models such as the 10x28 to larger full-size versions for longer observation sessions. Across the range, Bushnell built the Prime line around roof prism construction, which keeps the binoculars streamlined and easy to carry in the field.

A defining feature of the series is its use of fully multi-coated lenses together with EXO Barrier on the exterior lens surfaces. In practical use, that means better resistance to water, oil, dust, and debris, along with clearer viewing in changeable weather. Bushnell also specifies IPX7 water resistance and dry-nitrogen fog protection for Prime binoculars, reinforcing the series’ role as a dependable outdoor companion for hiking, hunting, and general nature observation. The result is a family of binoculars designed for users who need straightforward field performance in a compact, durable format rather than oversized specialist optics.

About the Bushnell Prime 10x28

The Bushnell Prime 10x28 is the compact member of the Prime family for users who want more reach than a typical pocket binocular without moving to the bulk of a full-size 42 mm model. Its 10.00 x magnification helps bring distant trail markers, wildlife, and landscape details closer, while the 28.00 mm objective lenses keep the binocular light enough for all-day carry. At 403.00 g and only 120.00 mm long, it fits naturally into hiking kits, travel bags, and vehicle storage where space is limited.

The optical layout uses Schmidt/Pechan roof prisms and multicoated lenses, a combination chosen for a slim body shape and solid daytime contrast. Its 99.00 m/1000m field of view gives a useful balance between magnified detail and enough width to follow moving subjects. The 15.00 mm eye relief is helpful for comfortable viewing, while the 2.80 mm exit pupil suits bright to moderate light conditions typical of daytime use. A 3.00 m close focus also makes the binocular more versatile for nearby observation.

Mechanically, the Prime 10x28 is built for field use rather than delicate handling. The central focusing system allows quick adjustment with one hand, and the right-eye diopter lets the user fine-tune the view to match individual eyesight. Bushnell also gives it IPX-7 waterproofing, nitrogen filling, and fogproof protection, so changing weather and temperature swings are less likely to interrupt use. For steadier long observations, it is also tripod adaptable.

About Bushnell

Bushnell was founded in 1948 by Dave Bushnell. He began selling optical products from a photographic shop in Pasadena, California, and the company went on to build its name around practical sports optics for outdoor use. Bushnell’s core categories include binoculars, riflescopes, red dot sights, rangefinders, spotting scopes, and trail cameras, serving hunters, target shooters, birders, and general nature observers.

Within the optics market, Bushnell is known for broad product families such as Legend, Prime, Elite Tactical, and AR Optics. One of its notable lens technologies is EXO Barrier, a protective coating developed to repel water, oil, dust, and debris on exterior lens surfaces. That focus on practical field durability is especially relevant in binoculars and hunting optics, where weather resistance and easy maintenance matter as much as image quality. ATK acquired Bushnell Group Holdings on November 1, 2013, marking an important point in the company’s more recent history.

Main Features

• Magnification: 10.00 x
• Objective lens diameter: 28.00 mm
• Prism type: Roof - Schmidt/Pechan
• Field of view: 99.00 m/1000m
• Field of view (angular): 5.70 °
• Exit pupil: 2.80 mm
• Eye relief: 15.00 mm
• Close focus: 3.00 m
• Lens coating: Multicoated
• Focusing system: Central
• Diopter setting position: Right eye-piece
• Body type: Single hinge
• Waterproof: IPX-7
• Fogproof: Yes
• Filled with: Nitrogen
• Tripod adaptable: Yes
• Length: 120.00 mm
• Width: 110.00 mm
• Weight: 403.00 g
• Housing material: Plastic
• Color: Black

Warranty

20 years. Bushnell Prime binoculars are covered by a 20-year warranty, giving long-term support for a non-electronic field optic intended for regular outdoor use.